Skwoosh , Manufacturer of Lightweight, Performance Gel Cushions, Develops Pressure Relieving Gel Cushions for Rowers
I-Tek Inc. announces the expansion of their Skwoosh line of gel cushions. Skwoosh already offers an extensive line of gel cushions and has now made available a gel seat designed specifically for rowers.


LAWRENCE, MA, June 27, 2009 /24-7PressRelease/ -- Skwoosh, a material design and development company in the Boston area, has recently unveiled a pressure relieving gel cushion designed specifically for rowers. The Skwoosh Row Pad is built around TekPad, I-Tek's patented Ultra-Lite gel. TekPad gel is the temperature stable and non-toxic composite that gives Skwoosh cushions their unique ability to conform to the contours of the body. TekPad gel has no memory and will not mold into the shape of an individual regardless of use. TekPad gel is a mainstay in the durable medical equipment (DME) market, where it is used to treat and prevent bedsores in patients in wheelchairs, hospital beds, positioning devices and braces.

Like the entire line of Skwoosh cushions, the Row Pad reduces pressure on the ischial tuberosity, aka the "sitz" bones located at the lowest part of the pelvis. Skwoosh TekPad gel packs sit directly under the pelvis and help maintain circulation and prevent numbness and discomfort in the legs and lower back, regardless of the amount of time spent rowing.

The Skwoosh Row Pad was designed with the needs of rowers in mind. This lightweight cushion fits the standard row seat and has a non-skid bottom so that it stays in place. The Row Pad also has a low profile and a waterproof cover. College and high school rowers can receive a 15% discount on their Row Pad purchase - contact Skwoosh for details.

I-Tek, Inc. is a material design and development company focused on applying its patented TekPad light weight gel to commercial applications. New product development centers on serving markets in which comfort, cushioning and pressure relief are essential to performance. For more information on I-Tek Inc., TekPad technology or Skwoosh gel cushions please contact Annie Barber at abarber@skwoosh.com or 978-689-0500.

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Press Release Contact Information:

Beth OBrien
Skwoosh
Online PR Coordinator
360 Merrimack Street
Lawrence, MA
usa 01843
Voice: 978-689-0500
Website: Visit Our Website